Somersby Brand Activation
Summer’s back in town and so far - knock on wood, people - we’ve been treated a great one! Time to get out on the streets and enjoy the summer vibes ‘till late in the evening on a bar terrace. Carlsberg is right on time to launch a refreshing alternative to the known aperitif drinks: “Somersby”, a genuine apple cider best served over ice. Mo Ka developed the brand...
Magnum Temptation - The Royal Treatment
Mo Ka was on call to create an activation concept for Magnum in Kinepolis Belgium, launching the new premium product range called Magnum Temptation. The activation concept was built around ‘The Royal Treatment’ and presented the new range of products as a ‘masterpiece’. People visiting the Kinepolis movie theatres were welcomed by a regal entourage, consisting of a...
At Recruitment, slick, smooth and spankin' new
When AT Recruitment asked us for a whole new look & feel for their brand, we immediately set to work on creating a distinguished visual identity, setting the brand apart from competitors with glossy images and a distinct colour palette. Black for the professional stuff, white for the employees’ side of things and a hint of Pantone 368C (also known as ‘bright green’) to complete the...
Unilever, Customer Marketing Revibe
Customer Marketing at Unilever Benelux has recently been restructured into a new independent department, so they tapped Mo Ka on the shoulder to create a series of permanent CM presentation tools and a communication look & feel for the revibe event, an in-house, open door happening for Unilever employees. We took the typical promotional tone of voice and ran with it to create a humorous,...